Volume 22
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jcb, 2023, volume 22, issue 1-2
CURATORIAL: Do Not Open This Door!
ESSAY: It’s Time to Get Decadent | Cele Otnes
ESSAY: Is Barbie Full of It? | Rachel Ashman, Sylvia Beach & Anthony Patterson
ESSAY: An Experiential Primer on Sex and Violence | Clinton D. Lanier, Jr.
ARTICLE: Oh, What a Tangled Web They Weave | Kim Lehman & Ian Fillis
ARTICLE: Fashioning a Frankenbrand: Primark’s Presumption | Caroline Clerval & Wendy Walton
ARTICLE: To Bin or Not to Bin? | Scott Jones, Pallavi Singh & Dianne Dean
MEMOIR: Reflections on the State of Marketing: A Dark Cloud or a Bright Star? | Malcolm McDonald
MEMOIR: Reflections on Collections and the Meanings of Music from Midcentury – Part 1: Listening | Morris B. Holbrook
STORY: The Curse of the Crampus | Stephen Brown
COMMENT: Sharpening the Pointy End of a Brand (or the quest for a meaningful logo) | Kim Lehman & Ian Fillis
POEM: Poetry in Motion | Marcus H. Stevens
POEM: Revival and Restoration | Marcus H. Stevens
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jcb, 2023, volume 22, issue 3
CURATORIAL: Awopbopaloobop Alopbamboom
POEM: Blue | Jennifer Takhar
REVIEW: No Surrender! Bono’s ‘Wemoirs’, Hiberno-philanthro-capitalism, and the Business School Conceit | Alan Bradshaw
REVIEW: Reflections on Collections and the Meanings of Music from Midcentury – Part 2: Dancing | Morris B. Holbrook
REVIEW: Joy Reclaimed: Designed for Dancing – A Review | Paul Hewer
REVIEW: A Side, B Side | The Curators
ENVOI: Should Contributors to JCB Write Their Papers Using ChatGPT? | Morris B. Holbrook
ARTICLE: We Are All Improvisers! Jazz as an Alternative Lens to Explore the Strategic Marketing Management of the Entrepreneurial Consumer Movement | Ian Fillis and Noel Dennis
ARTICLE: The Hustle | John Baxter
ARTICLE: What Becomes a Literary Lion? | Richard Reepicheep
ARTICLE: Reading Russ | Stephen Brown
POEMS: My Song; Our Song | Dulcie-Bella Hackley and Rungpaka Amy Hackley
ESSAY: An Evening at the Theatre | Chris Hackley
MEMOIR: Can You Hear Me at the Back? | Stephen Brown
ESSAY: From Home to Home: Reflections on the Art of Revolutionary Academic Journal Redesign | Sharon Ponsonby-McCabe and Barry McCabe
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With accompanying video ‘Stepping out of the discourse to make sense of the discourse’
jcb, 2023, volume 22, issue 4
CURATORIAL: You Must Remember This
POEM: Auspicious Homecoming | John F. Sherry, Jr.
CALL FOR CONTRIBUTIONS: Imaginary Worlds | Astrid Van den Bossche
MEMOIR: Remembering Rethinking Marketing: Who Knows Where The Time Goes? | Michael Saren
MEMOIR: Warwick’s Always On My Mind | Bernard Cova
MEMOIR: Bliss Was It In That Business School… | Stephen Brown
ELEGY: Ride ’Em Cowgirl | Richard L. Celsi
TRIBUTE: Taking It To The Streets: The Making Of A Consumer Ethnographer | John Schouten
PHOTO-ESSAY: The Art Of Pedagogy | Patricia L. Sunderland
SOUVENIR: The Perfumed Battlefield | John Baxter
ESSAY: The Collector’s Manifesto | Clinton D. Lanier and C. Scott Rader
ESSAY: Cut And Paste | Maurice Patterson and Renata Couto de Azevedo de Oliveira
VIDEO-ESSAY: Wonders Of Waste: Upcycling And Creative Deconsumption | Stephen O’Sullivan and Grace O’Rourke
POEM: Reverie | John F. Sherry, Jr.
RECALL FOR CONTRIBUTIONS: Worlds Imagined | Astrid Van den Bossche
PHOTOSHOOT MEMOIR: Creating Utopia In The Rubble | Eric Krszjzaniek